HOW TO MAKE MONEY FROM SHORTCODE

SHORT CODE

SHORT CODE: Are special telephone numbers, significant shorter than Full telephone numbers that can be used to address SMS AND MMS messages from mobile phones or fixed phones. They are also known as short numbers. They are new, easy way for media outlets, brand owners and others to use mobile phones to reach and interact with target audience. Short codes are based on text messaging, a service available on almost all digital mobile phones. Instead of a 10-digit number, short code is five or six digit in length, and the digit can

Correspond to a brand name or phrase. They are easy to remember and

easy to incorporate into a marketing campaign.

Short codes are designed to be easier to read and remember than

telephone numbers. Like telephone numbers, short code is unique to

Each operator at technology level. Therefore, providers generally have

agreements to avoid overlap. Short codes are widely used for value-added services such as television voting, ordering ringtones, charity donations, and mobile services.

Message sent to short code can be billed at higher rate than a standard

SMS and may even subscribe a customer to a reoccurring monthly

service that will be added to their mobile phone bill until they text e.g

the word “STOP” to terminate the service.

There are two types of short codes:

1. Shared short code

2. Dedicated short code

SHARED SHORT CODE

Shared short codes are a low cost and solution for a client expecting

low to moderate volume of massages. With these short codes, you

share a short code number with other customer and use keywords to

direct message to your particular application and or trigger a specific

response. Another name for shared short codes is shared profit making

code

Keywords can also be used to reinforce the company / brand name, as

the mobile user would have to type the special keyword in other to

interact with the company/ brand.

For example, CUSTOMER A configure a keyword called “TVGAME” to

56022 such that before a user it they MUST type TVGAME then follow

by any other information.

For CUSTOMER B , they may configured BUYLAND to that same 56022

follow by any other information and users must first also text BUYLAND

and other information to 56022.

shared profit making number i.e the CUSTOMERS make profit (ONLY

FROM SUBSCRIBERS TO HIS/HER KEYWORD) from using shared number

and the end user (people sending the sms to 56022) always paid for the

amount of delivery the SMS.

DEDICATED SHORT CODE

Dedicated short codes are for clients who intend to provide a range of

different mobile services, expect a high monthly volume of messages or

want to offer more complex 2-way services. It is also known as custom

profit making.

This type does not require a KEYWORD before the account can be

identified.

Example, a user can just send NAME and LOCATION to 33333 and the

short code server will identified it as a CUSTOMER A code. A Customer

can set the billing rate for the dedicated short to a particular amount.

BENEFIT OF SHORT CODES

1. Enabling new marketing messages (e.g ringtones, wallpapers, etc)

2. Increase participation in contests or deliver coupons to interested

individuals.

3. Provide consumers with additional information or encourage

them to try a product or service.

4. Increase participation in contests or deliver coupons to interested

individuals.

5. Collect feedback from customers, conduct opinion polls, voting or

other interactive messaging that normally relies on mail, phone or

e-mail.

6. Easily reaching millions of prospects and customers.

You can make money in Nigeria on

Short code by the following:-

1. INFORMATION MARKETING

2. POLITICAL CAMPAIGN

3. BULK SMS

4. BUSINESS ADVERTISEMENT

5. PREDICT AND WIN GAME

6. OPINION SEEKING

7. QUIZ

8. CALLER TUNE AND LOTS MORE.

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